Search Results from Biz.for.Sale - Full detail for a Single Listing
Turnkey Niche Dating and Matchmaking Asset
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PROFILE |
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Description: |
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A professionally developed digital dating ecosystem focusing on the South African market. The business has successfully moved past the "start-up phase", having secured all necessary legal certifications (POPIA) and Google Advertising credentials. It operates on a low-overhead model with high-margin service tiers. Detailed metrics, URL, and brand identity will be released to qualified buyers upon the execution of an NDA. |
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Industry / Sector: |
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Services |
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LOCATION |
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Western Cape RSA |
| City / Town: |
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Cape Town |
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Location / Area: |
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Cape Town |
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Metro Proximity: |
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Cape Town. It should be possible to commute from this metro city to the business location. |
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Portability: |
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Highly Portable - Can be operated from almost anywhere without much disruption of operations.
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PRICE |
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Asking Price: |
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R 59 900
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FINANCIAL & OPERATING INFORMATION |
| Turnover: |
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R 4 000 per month
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| Profit: |
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R 4 000 per month
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| Annual Return: |
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80
% per annum
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| No. of Staff: |
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1 |
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Year Established: |
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2025 |
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Legal Persona: |
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- unknown or withheld - |
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Other Information: |
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GENERAL OPERATIONS
The business operates as a niche, community centric dating and matchmaking ecosystem. Unlike automated apps, it focuses on ''Intentional Connection.''
Day-to-Day:
The owner manages an automated WordPress / WooCommerce platform that handles registrations and ticket sales for weekly events.
Revenue Streams:
- Low-Ticket: Weekly online speed-dating mixers
- Mid-Tier: Curated 4-person ''Double Date'' matching
- High-Ticket: Personalized 1-on-1 matchmaking
The model is highly automated; the owner's primary role is hosting the weekly event (30-60min) and monitoring the automated Google Ad campaigns.
PREMISES
Not Applicable. This is a 100% digital business with no physical lease, utility bills, or geographic constraints. It is currently operated from a home office in Cape Town but is relocatable anywhere in the world.
ASSET STRUCTURING & VALUATION
This is an Asset Sale. The value lies in the ''Intangible Assets'' that take months to build/verify:
- Fire Sale Value: ~R15,000 (Value of the raw database and domain).
- Market Value: R55,000+ (Includes the Google Dating Certificate, active POPIA/CIPC status, and fully optimized Ad funnels which have already converted R4k+ in revenue).
- Fixed Assets: Professional Wordpress Theme license, proprietary matching workflows, and a warm database of 129 subscribers.
STOCK VALUATION / INCLUDED
Not Applicable.
As a service-based digital platform, there is no physical stock. All digital ''stock'' (user data, branding, and ad creative) is included in the asking price.
STAFFING
The business is currently 100% owner-operated. There are no employees, meaning no labour law liabilities or payroll taxes for the new owner.
NEW OWNER'S SKILLS & EXPERIENCE
Critical: Basic computer literacy and a comfortable ''people person'' persona for hosting online events.
Recommended: Basic understanding of social media (Facebook/Instagram) and an interest in the dating/lifestyle industry.
No special legal qualifications are required as POPIA registrations are already in place.
MARKET & CUSTOMERS
Loyalty: High. Users are part of a private WhatsApp group and Meetup community, creating a ''walled garden'' that dating apps cannot replicate.
Competition: While dating apps exist, this company serves the ''Swipe Fatigue'' market - people looking for human-led moderation and verified safety.
Barriers to Entry: High. It is notoriously difficult to get Google's approval for dating ads and to build a verified South African database from scratch.
OPPORTUNITY FOR GROWTH
Scaling: The current revenue is based on just one hour of work per week. Increasing to 3 nights a week could triple revenue immediately.
Physical Expansion: Potential to launch in person events and meetings.
Sponsorship: High potential for lifestyle brands to sponsor event slots.
LIFESTYLE ISSUES
This is the ultimate ''lifestyle business.'' It requires roughly 3 to 5 hours of work per week. The owner can take vacations at any time due to the automated ticket sales or skipping a week of events without incurring overhead costs.
NON-DISCLOSURE AGREEMENT (NDA)
Required.
Any interested party must complete and sign a non-disclosure agreement. Confidentiality is vital to protect the privacy of the 100+ active members and the proprietary ''matching'' logic used for high-ticket tiers.
DUE DILIGENCE
A full Asset Disclosure is available. Revenue can be verified via ticketing sales reports and bank statements showing deposits from mid January 2026 to present.
PROOF OF FUNDING REQUIREMENT
A potential buyer must demonstrate access to the required unencumbered cash funds (R60k+) before the seller will release the URL, database details, or detailed Google Ads analytics.
HANDOVER ARRANGEMENTS & TRAINING
The seller will provide:
- Full Technology Transfer: Handover of all logins and licenses.
- Training: 2 x 30-60min online sessions to ''shadow'' a live event and learn the backend.
- Support: 1 month of email/WhatsApp technical support to ensure a smooth transition.
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Record ID: 2998
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